AJI Launches New Events Division
Hi, It's Tony. Wanted to give you a quick update of what's happening here at AJI Media. As some of you may or may not know, for the last three years we've pretty much *just* been doing video. Lots of marketing videos. Company profiles, product demos, training videos, things like that.
And then we started getting more into the event space where we've done a lot of event recaps, a lot of event teasers, presentation capture and even a REALLY good amount of live streaming.
So, in that space, we've noticed a lot of opportunity, so we recently decided to launch our own meetings and events division. This is going to handle anything from creative theme development to technical direction to full AV equipment and crewing support.
We don't see it as too much of a departure from what we've been doing, at the end of the day it's just really about helping businesses communicate with their audience, whether that's through a video or a live event, it really makes no difference.
But we are excited to see how we can combine the two. There's a lot of really great technology out there right now in the event space with the screens and the projection mapping, and we're excited to see how we can integrate video in that space.
And, in addition, events are a great way for companies to capture video. The demand for video has actually never been higher than it is right now. So what better opportunity than when you have an entire company, and sometimes their customer base, converging on one location to capture content, through testimonials, event capture, event presentations, things like that. We think it's going to work out really well and we're really excited to get going.
It's still early stages, we're getting things together, we just had to get a new warehouse and a new office space. Up until now, everything's been done out of this location. This is mainly a post-production location to support our video capture, but now we need a bigger space because we've taken on a very large audio/visual inventory.
We're going to be adding some people to the team so we needed some more office space and we're hoping by fall to be up and running.